Late Thursday, while unconfirmed reports spread regarding a shooting at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and directing people to her channel's 9pm newscast.
Although CNN is certainly not a flawless news source, her statement resonated for numerous observers. It stands as one of the broadcasters where you can find fact-based and generally reliable reporting – especially during crises such as the one developing near a New Hampshire storage facility.
A Precarious Position Amid a High-Stakes Struggle
However CNN, now middle-aged, finds itself in a vulnerable position as two giant media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the future of CNN has become part of a major game of mergers and acquisitions, not as a question of what serves the news-consuming public.
“Here is one more case of the profound systemic issues with roots in many years of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The speculation about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It is often framed as a business story with powerful individuals as the central actors, but there is very little discussion of the societal benefit,” Pickard said.
The Complicating Factor: Political Influence
This situation is further muddied by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his main “fake news” antagonist.
Think back to the cries of “CNN sucks!” at his rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will shield him from criticism and scrutiny. That is a factor in why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to like that suitor more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that storied news network.
A Possibility of More Turmoil
It is important to note, if Netflix is successful, CNN and other cable outlets would first be separated into a independent unit. This might be a relief to many at the network, but it’s hardly a secure position. That arrangement could pave the way for CNN for another sale. The cycle continues.
If you ask Timothy Wu, much of this is against the law, anyway. The influential voice of big tech’s dominance wrote recently that anti-trust laws should block both deals.
“Each proposed deal would be bad for the country, and both should be contested by regulators,” Wu stated.
The Bigger Problem and a Potential Solution
No matter the outcome regarding CNN, the underlying crisis endures.
“Our current system is a profoundly anti-democratic system, but we ought not succumb to learned helplessness,” Pickard said. Policy decisions – from the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can fix it.
Is this likely in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is very unlikely now, but that is not to say it will never happen.
Initiatives that strengthen independent news organizations, reinforce local journalism, subsidize public media, and prohibit the concentration of media power in too few hands are within reach – they are essential for a robust democracy.
When it comes to media ownership, larger is not superior. And news organizations like CNN shouldn’t be pawns in the most recent acquisition battle.